Montecito Village Travel Launches Industry-First Content Co-Branding Service for its Travel Advisors
The service’s unique features elevate client interactions and boost conversion
Santa Barbara, CA, March 14, 2023 – Montecito Village Travel (MVT), a leading premiere luxury travel host agency, is empowering its travel advisors with pre-built content experiences that can be instantly co-branded and shared with its luxury traveler clients.
“This new offering eliminates all of the challenges our advisors face in delivering multimedia content as part of their day-to-day marketing efforts. It’s quick, easy, makes the advisors look good and boosts their conversion rates. It’s a big win for our advisors and their clients alike,” said MVT chief marketing officer Chris Weatherhead.
The service is powered by technology from Approach Guides, the leader in multimedia destination content. Montecito Village Travel uses Approach Guides’ technology to design multimedia content experiences that showcase suppliers, on-location experiences and luxury travel tips. The experiences are subsequently shared with advisors who can—with a single click—co-brand, message and share with their traveler clients.
“Our philosophy has always been to look for opportunities that enhance and elevate the reputation, service and professionalism of our advisors. This co-branding service does just that by providing in-depth co-branded content that resonates with the luxury travel experience,” said Robin Sanchez, MVT’s President.
“We are really excited about the possibilities this service opens up for luxury travel advisors. And we could hope for no better partner than Montecito Village Travel,” said Jennifer Raezer, co-founder and CMO, Approach Guides.
The new service is available immediately to advisors on Montecito Village Travel’s advisor intranet, YTC360.
About Montecito Village Travel
With over 50 years providing extraordinary travel services to its clients, Montecito Village Travel became a leader in the travel industry and has evolved into a premiere host agency for Independent Contractors and Partner Agencies alike. Advisors at Montecito Village Travel have access to the latest marketing innovations, the newest travel technologies and the benefits of strong relationships with both Virtuoso and FROSCH. For more information, visit: join.montecitovillagetravel.com.
About Approach Guides:
Approach Guides is a leading content optimization platform, empowering travel brands to deliver hyper-relevant, personalized multimedia content at all stages of the guest journey and across all touch points, boosting impact, guest loyalty and conversion. Approach Guides is trusted by the world’s leading cruise lines, hotels, tour operators, airlines, DMOs and consortia. For more information, visit www.approachguides.com