Clients & partners

Trusted by leading brands

Our clients & partners

Approach works with leading brands to turn partners into measurable demand channels — using co-branded content and co-branded websites to drive real engagement, leads and revenue through high-touch, relationship-driven selling.

From global travel to emerging luxury categories, we support organizations where growth depends on people — not just campaigns.

BEYOND TRAVEL

We began in travel, one of the most complex partner-led sales environments, and are now expanding into luxury home and design, where brands similarly rely on a network of distributed sellers — designers, dealers and retail associates — to drive demand and revenue.

Testimonials

“Working with Approach Guides provides our travel partners an elegant, intuitive way to market Crystal, combining beautiful storytelling with powerful lead generation. It’s a meaningful step forward in how we support advisor success and help them grow their business.”

Matias Lira
SVP Trade Sales Americas, Crystal

“This important partnership demonstrates our enduring commitment to our success together — we know this technology works, enabling advisors to seamlessly share content that communicates AmaWaterways’ story and drives private leads to elevate their business.”

Kristin Karst
Co-founder and Chief Brand Ambassador, AmaWaterways

“Our website is one of our most powerful sales tools, and our partnership with Approach Guides will allow travel advisors to harness its power while helping them grow their business. Advisors can now share any page from our website with clients to showcase our industry-leading expeditions while ensuring all leads come back directly to the advisor.”

Kathi Riddle SVP of Sales, National Geographic-Lindblad Expeditions

“Our new technology is poised to revolutionize how our valued travel advisor partners sell this hot category [group sales, river cruises], allowing them to be far more efficient, deliver an elevated class of service to their clients, and earn more.”

Steve Spivak
VP of Global Sales and Reservations, Tauck

“It’s unbelievable how easy and quick and immediate this solution is. This is going to change the way travel advisors communicate with their customers. I LOVE this solution. People say often we’ve made it easy, we’ve done all the heavy lifting. With this there is no lifting. You’re literally just clicking a button.”

Joe Leon
VP of Sales, Americas, Silversea

“Approach Guides allows advisors to save time on marketing so they can focus on what they do best: building trusted relationships with their customers.”

Janet Bava
Chief Commercial Officer, Windstar

Explore Oceania Cruises on Approach
Explore Explora Journeys on Approach
Explore Tauck on Approach
Explore Regent Seven Seas Cruises on Approach
Explore Norwegian Cruise Line (NCL) on Approach
Explore Silversea on Approach
Explore National Geographic - Lindblad Expeditions on Approach
Explore The Ritz Carlton Yacht Collection on Approach
Explore AmaWaterways on Approach
Explore Windstar Cruises on Approach
Explore G Adventures on Approach
Explore Crystal Cruises on Approach
Explore HX Expeditions on Approach
Explore Roam by Tauck on Approach
Explore Azamara Cruises on Approach
Explore PONANT on Approach
Explore PONANT on Approach
Explore &Beyond on Approach
Explore Riviera Travel on Approach
Explore Paul Gauguin Cruises on Approach
Explore Hurtigruten on Approach
Explore Villas of Distinction on Approach
Explore Riverside Luxury Cruises on Approach
Explore VidantaWorld on Approach
Explore Aurora Expeditions on Approach
Explore TCS World Travel on Approach
Explore Exodus Adventure Travels on Approach
Explore UnCruise Adventures on Approach
Explore Four Seasons Private Jet on Approach
Explore Corbo Collection on Approach
Explore Swan Hellenic on Approach
Explore Big Five Tours & Expeditions on Approach

Partners

Through associations, technology platforms, agencies and consortia, Approach connects brands to the networks where selling actually happens — enabling co-branded marketing and partner-led demand generation at scale.

Client results

Substantial advisor growth

On average, clients see 100 new advisors added to their marketing database per month. And even more important, 30-60% of these advisors are new to brand.

Conversions increase

Compared to all other paid marketing channels, consumers sent to our clients’ co-branded websites are 5-10x more likely to make a booking inquiry.

ROI visibility

Using our reporting, clients give visibility returns associated with all of their paid marketing spend, translating into better focus and greater returns.

Clients

These organizations use Approach to power partner marketing, co-branded content and seller-driven demand across distributed networks

Partners

  • Consortia: Virtuoso, Signature
  • Travel agencies: Expedia Cruises, Fora, Largay Travel, Gifted Travel Network, Dream Vacations, MVT, Cadence, Trevello, AAA, MTA, Outside Agents, The Travel Society, TL365
  • Technology: Signature, Rallio, BranchUp, VacationPort

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