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LEGAL
Last modified: 10 October 2024
Welcome to the “Approach Guides” service (“Service”). This Service is owned and operated by Approach Guides, LLC (collectively, “Approach Guides,” “we,” “us,” or “our”).
BY USING OUR SERVICES YOU ARE ACCEPTING THE PRACTICES DESCRIBED IN THESE TERMS OF USE (“AGREEMENT”). WE RESERVE THE RIGHT TO MODIFY OR AMEND THE TERMS OF THIS AGREEMENT FROM TIME TO TIME WITHOUT NOTICE. YOUR CONTINUED USE OF OUR SERVICE AND ANY AFFILIATE WEBSITES FOLLOWING THE POSTING OF CHANGES TO THIS AGREEMENT WILL MEAN YOU ACCEPT THOSE CHANGES.
This Agreement is not intended to alter the terms or conditions of any client agreement you may have with Approach Guides, its subsidiaries or affiliates, and to the extent of any conflict, the terms of your client agreement will prevail.
PERMITTED USE OF THE SERVICE
You may use the Service and the information, writings, images and/or other works that you see, hear or otherwise experience as part of the Service (singly or collectively, the “Content”, “Approach Guides Embed”, “Co-branded Website” or “Content Experience”) solely in compliance with this Agreement.
DEFINITIONS
“Approach Guides Code”, “Co-branded Website” or “Approach Guides Embed” means certain JavaScript code, CSS, software development kits (SDKs) or other code provided by Approach Guides for deployment on Client Properties.
“Partner Properties” or “Client Properties” means websites, apps or other offerings owned and operated by (or for the benefit of) partners or clients of Approach Guides through which Services are delivered.
“Content Experience” means an assemblage of conversion-optimized multimedia content showcasing travel destinations, products, services and promotions.
“Destination Content” means a library of multimedia resources curated by Approach Guides for specific destinations throughout the world. The sources may include some or all of the following: books, articles, academic whitepapers, images, websites, films, maps, music, podcasts, social media posts and videos.
“Intellectual Property” means all patents, rights to inventions, utility models, copyright and related rights, trademarks, service marks, trade, business and domain names, rights in trade dress or get-up, rights in goodwill or to sue for passing off, unfair competition rights, rights in designs, rights in computer software, database rights, topography rights, moral rights, rights in confidential information (including know-how and trade secrets) and any other intellectual property rights, in each case whether registered or unregistered and including all applications for and renewals or extensions of such rights, and all similar or equivalent rights or forms of protection in any part of the world.
“Service” or “Services” means Approach Guides’ proprietary software-as-a-service solution(s), powered by the Approach Guides technology, landing pages, Approach Guides application programming interfaces (APIs) and Approach Guides Code.
PROHIBITED USE OF THE SERVICE
By accessing and using the Service, you agree that you will not:
COPYRIGHT AND OWNERSHIP
All of the Content featured, displayed, and downloadable on the Service, including without limitation text, graphics, photographs, images, moving images, sound, and illustrations (“Content”), is owned by Approach Guides, its Partners, its Clients and/or its Content providers. All elements of the Service, including without limitation the general design and the Content, are protected by trade dress, copyright, moral rights, trademark and other laws relating to intellectual property rights. You may not modify any of the materials and you may not copy, reproduce, license, create derivative works from, transfer or sell any information or work contained on the Service, without Approach Guides’ prior written consent. Except as authorized under applicable copyright laws, you are responsible for obtaining permission before reusing any copyrighted material that is available on the Service. You shall comply with all applicable domestic and international laws, statutes, ordinances and regulations regarding your use of the Service. The Service, its Content and all related rights shall remain the exclusive property of Approach Guides, its Partners or its licensors unless otherwise expressly agreed. You will not remove any copyright, trademark or other proprietary notices from material found on the Service.
TRADEMARKS
All trademarks, service marks and trade names of Approach Guides used herein (including but not limited to: the Approach Guides name, the Approach Guides corporate logo, the Approach Guides design, and the overall look and feel of the foregoing) (collectively “Marks”) are trademarks or registered trademarks of Approach Guides or its affiliates, partners, clients, vendors, agents or licensors (“Partners”). You may not use, copy, reproduce, republish, upload, post, transmit, distribute, or modify any Marks in any way, including in advertising or publicity pertaining to distribution of materials on this Service, without Approach Guides’ prior written consent.
REGISTRATION
To access certain areas or features of this Service, you may be given the opportunity to register via an online registration form to create a user account (your “Account”) or asked to provide the Service with certain information about yourself. We maintain the privacy of your information as set forth in our Privacy Policy, located at https://www.approachguides.com/privacy. You are responsible for providing the Service with true and accurate information about yourself as requested. If you provide any information that is untrue or inaccurate, or which Approach Guides reasonably believes is untrue or inaccurate, Approach Guides reserves the right to suspend or terminate your use of this Service.
USER SUBMISSIONS
As a user of the Service, including its Embed, Content Experiences and Co-branded Website, you may submit textual content, photos, videos, images, audio files, other types of content and links to such content if allowed by the Service (collectively referred to as “User Submissions”).
Approach Guides does not accept or consider creative ideas, suggestions, or materials other than those it has specifically requested. This policy is designed to avoid misunderstandings if projects developed by Approach Guides’ professional staff seem to others to be similar to their own creative work. Accordingly, unless otherwise requested on this Service, Approach Guides requests that your comments relate to the services and products offered by Approach Guides and the Service, and that you not submit any creative ideas, suggestions, or materials.
In addition to all other prohibitions regarding your use of the Service included in this Agreement, with respect to all User Submissions submitted by you (including Content), and your interaction with our Service, you agree as follows:
When you upload User Submissions, or interact with our Service, as part of our Agreement, you also give us permissions that we need to provide the our services, as follows:
PRODUCTS, CONTENT AND SPECIFICATIONS
All features, Content, specifications, products and prices of products and services described or depicted on this Service are subject to change at any time without notice. The inclusion of any products or services on this Service at a particular time does not imply or warrant that these products or services will be available at any time. It is your responsibility to ascertain and obey all applicable laws (including minimum age requirements) in regard to the possession, use and sale of any item purchased or downloaded from this Service. By using or downloading any Content from the Service, you represent that the Content will be used only in a lawful manner.
ACCURACY OF INFORMATION
We attempt to ensure that information on this Service is complete, accurate and current. Despite our efforts, the information on this Service may occasionally be inaccurate, incomplete or out of date. We make no representation as to the completeness, accuracy or currency of any information on this Service. For example, products included on this Service may be unavailable, may have different attributes than those listed, or may actually carry a different price than that stated on this Service. In addition, we may make changes in information about price and availability without notice. We reserve the right, without prior notice, to limit the order quantity on any product or service and/or to refuse service to any customer. We also may require verification of information prior to the acceptance and/or shipment of any order.
THIRD PARTY LINKS
From time to time, this Service may contain links to websites that are not owned, operated or controlled by Approach Guides, its Partners or its affiliates. All such links are provided solely as a convenience to you. If you use these links, you will leave this Service. Neither we nor any of our respective Partners or affiliates are responsible for any content, materials or other information located on or accessible from any other website. Neither we nor any of our respective affiliates endorse, guarantee, or make any representations or warranties regarding any other websites, or any content, materials or other information located or accessible from any other websites, or the results that you may obtain from using any other websites. If you decide to access any other websites linked to or from this Service, you do so entirely at your own risk.
INAPPROPRIATE MATERIAL
You are prohibited from posting or sending any unlawful, threatening, defamatory, libelous, obscene, pornographic or profane material or any material that could constitute or encourage conduct that would be considered a criminal offense or give rise to civil liability, or otherwise violate any law. Such violations may subject the sender and his or her agents to civil and criminal penalties. You further understand and agree that sending unsolicited email advertisements to any user of the Service or the Service or through voice computer systems is expressly prohibited by this Agreement. Any such unauthorized use of our computer systems is a violation of this Agreement and applicable “anti-spam” laws. In addition to any remedies that we may have at law or in equity, if we determine, in our sole discretion, that you have violated or are likely to violate the foregoing prohibitions, we may take any action we deem necessary to cure or prevent the violation, including without limitation, the immediate removal of the related materials from this Service. We will fully cooperate with any law enforcement authorities or court order or subpoena requesting or directing us to disclose the identity of anyone posting such materials.
ACCOUNT SECURITY
You are entirely responsible for the security and confidentiality of your account, including your password. Furthermore, you are entirely responsible for any and all activities that occur under your account. You agree to immediately notify us of any unauthorized use of your account or any other breach of security of which you become aware. You are responsible for taking precautions and providing security measures best suited for your situation and intended use of the Service. We have the right to provide user billing, account, Content or use records, and related information under certain circumstances (such as in response to legal responsibility, lawful process, orders, subpoenas, or warrants, or to protect our rights, customers or business). Please note that anyone able to provide your personally identifiable information will be able access your account so you should take reasonable steps to protect this information.
USER PUBLISHED CONTENT
User published Content (and, necessarily, User Submissions) do not represent the views of Approach Guides or any individual associated with Approach Guides, and we do not control the User published content (or Submissions). In no event shall users represent or suggest, directly or indirectly, Approach Guides’ endorsement of user published Content (or User Submissions). Approach Guides does not vouch for the accuracy or credibility of any user published Content (or User Submissions) on our Service, and does not take any responsibility or assume any liability for any actions you may take as a result of reading user published Content (or User Submissions) on our Service. Accordingly, through your use of the Service, you may be exposed to Content that you may find offensive, objectionable, harmful, inaccurate or deceptive. There may also be risks of dealing with underage persons, people acting under false pretense, international trade issues and foreign nationals. By using our Service, you assume all associated risks, whether foreseeable or not.
FORCE MAJEURE
Neither Approach Guides nor you shall be responsible for damages or for delays or failures in performance resulting from acts or occurrences beyond their reasonable control, including, without limitation: fire, lightning, explosion, power surge or failure, water, acts of God, war, revolution, civil commotion or acts of civil or military authorities or public enemies: any law, order, regulation, ordinance, or requirement of any government or legal body or any representative of any such government or legal body; or labor unrest, including without limitation, strikes, slowdowns, picketing, or boycotts; inability to secure raw materials, transportation facilities, fuel or energy shortages, or acts or omissions of other common carriers.
REPRESENTATIONS AND WARRANTIES
You shall be solely responsible for your own User Submissions and the consequences of posting or publishing them. In connection with User Submissions, you affirm, represent and warrant the following: (i) you are over the age of 18 and have the right and authority to enter into this Agreement, and are fully able and competent to satisfy the terms, conditions and obligations therein; (ii) you have obtained all consents, and possess all copyright, patent, trademark, trade secret and any other proprietary rights, or the necessary licenses thereto, to grant the license included herein; (iii) if necessary, you have the written consent of each and every identifiable natural person in the User Submission to use such persons name or likeness or, in any case, personal data, in the manner contemplated by the Service and this Agreement, and each such person has released you from any liability that may arise in relation to such use; (iv) you have read, understood, agree with, and will abide by the terms of this Agreement; (v) you are not, and have not been an agent of Approach Guides and were not and are not acting on behalf of, or as a representative of, Approach Guides or any other party in connection with the User Submission; (vi) the User Submission and Approach Guides use thereof as contemplated by this Agreement and the Service will not infringe any rights of any third party, including but not limited to any intellectual property rights, privacy rights and rights of publicity; (vii) you are not, nor is any other person who appears in your User Submission, a current member of SAG-AFTRA, IATSE or any other rights society; (viii) you have not and will not engage in any of the following in connection with the production of, your appearance in, or contribution(s) to your User Submission: infliction of injury to any person or animal, humiliation of any person (whether public or private), infliction of emotional distress on any person, assault or battery of any person, damage to any property without permission, entry on any property without permission, or any other act or omission that could give rise to civil and/or criminal liability; and (ix) the User Submission does not contain: (a) material falsehoods or misrepresentations that could harm Approach Guides or any third party; (b) content that is unlawful, obscene, defamatory, libelous, threatening, pornographic, harassing or encourages conduct that would be considered a criminal offense, give rise to civil liability or violate any law; (c) advertisements or solicitations of business; or (d) impersonations of third parties, other than those which are readily apparent.
DISCLAIMERS
YOUR USE OF THIS SERVICE IS AT YOUR RISK. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE INFORMATION, MATERIALS, SOFTWARE, PRODUCTS, RELATED GRAPHICS AND SERVICES PROVIDED ON OR THROUGH THIS SERVICE IS PROVIDED “AS IS,” AND APPROACH GUIDES AND ITS PARTNERS, SERVICE PROVIDERS, LICENSORS AND SUPPLIERS MAKE NO REPRESENTATIONS OR WARRANTIES ABOUT THE SUITABILITY, RELIABILITY, AVAILABILITY, TIMELINESS, SECURITY OR ACCURACY OF THE SERVICE OR THE CONTENT FOR ANY PURPOSE, NOR ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT OF INTELLECTUAL PROPERTY, ACCURACY OR COMPLETENESS OF THE INFORMATION, MATERIALS OR SERVICES PROVIDED ON OR THROUGH THIS SERVICE. THE CONTENT MAY INCLUDE INACCURACIES OR TYPOGRAPHICAL ERRORS. THE INFORMATION, MATERIALS AND SERVICES PROVIDED ON OR THROUGH THIS SERVICE MAY BE OUT OF DATE, AND NEITHER APPROACH GUIDES, NOR ANY OF ITS AFFILIATES MAKES ANY COMMITMENT OR ASSUMES ANY DUTY TO UPDATE SUCH INFORMATION, MATERIALS OR SERVICES. NO STATEMENT OR INFORMATION, WHETHER ORAL OR WRITTEN, OBTAINED FROM APPROACH GUIDES OR ITS PARTNERS, SERVICE PROVIDERS, LICENSORS OR SUPPLIERS IN ANY MEANS OR FASHION SHALL CREATE ANY WARRANTY NOT EXPRESSLY AND EXPLICITLY SET FORTH IN THIS AGREEMENT. THE FOREGOING EXCLUSIONS OF IMPLIED WARRANTIES DO NOT APPLY TO THE EXTENT PROHIBITED BY LAW. PLEASE REFER TO YOUR LOCAL LAWS FOR ANY SUCH PROHIBITIONS.
LIMITATIONS OF LIABILITY
APPROACH GUIDES DOES NOT ASSUME ANY RESPONSIBILITY, NOR WILL APPROACH GUIDES BE LIABLE, FOR ANY DAMAGES TO, OR ANY VIRUSES THAT MAY INFECT, YOUR COMPUTER, TELECOMMUNICATION EQUIPMENT, OR OTHER PROPERTY CAUSED BY OR ARISING FROM YOUR ACCESS TO, USE OF, OR BROWSING THIS SERVICE, OR YOUR DOWNLOADING OF ANY INFORMATION OR MATERIALS FROM THIS SERVICE.
FURTHER, APPROACH GUIDES’ SERVICE, SPECIFICALLY ITS CO-BRANDED WEBSITE, PERFORMS REAL-TIME TRANSFORMATIONS OF CLIENT PROPERTIES. DESPITE BEST EFFORTS, SHOULD SELECT TRANSFORMATIONS FAIL TO OCCUR, APPROACH GUIDES DOES NOT ASSUME ANY RESPONSIBILITY, NOR WILL APPROACH GUIDES BE LIABLE, FOR ANY DAMAGES, LOSS OF CUSTOMERS OR LOSS OR REVENUE.
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL APPROACH GUIDES OR ITS PARTNERS, SERVICE PROVIDERS, LICENSORS OR SUPPLIERS, OR ANY OF THEIR OFFICERS, DIRECTORS, EMPLOYEES, SHAREHOLDERS, AFFILIATES, AGENTS, SUCCESSORS OR ASSIGNS, NOR ANY PARTY INVOLVED IN THE CREATION, PRODUCTION OR TRANSMISSION OF THIS SERVICE, BE LIABLE TO YOU OR ANYONE ELSE FOR ANY DIRECT, INDIRECT, PUNITIVE, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY OR OTHER TYPE OF DAMAGES (INCLUDING, WITHOUT LIMITATION, DAMAGES FOR COVER OR LOSS OF USE, DATA, REVENUE OR PROFITS, OR DAMAGES FOR LOST PROFITS, LOST DATA OR BUSINESS INTERRUPTION) ARISING OUT OF OR IN ANY WAY CONNECTED WITH THE USE OR PERFORMANCE OF THE SERVICE, WITH THE DELAY OR INABILITY TO USE THE SERVICE, OR FOR ANY CONTENT, OR OTHERWISE ARISING OUT OF THE USE OF THE SERVICE OR THE RESULTS OF THE USE OF THE SERVICE, ANY WEBSITES LINKED TO THIS SERVICE, OR THE MATERIALS, INFORMATION OR SERVICES CONTAINED ON ANY OR ALL SUCH WEBSITES, WHETHER BASED ON WARRANTY, CONTRACT, TORT, NEGLIGENCE, STRICT LIABILITY, THE FAILURE OF ANY LIMITED REMEDY TO ACHIEVE ITS ESSENTIAL PURPOSE, OR OTHER LEGAL THEORY, EVEN IF APPROACH GUIDES OR ANY OF THE AFOREMENTIONED PARTIES HAS BEEN ADVISED OF THE POSSIBILITY OF DAMAGES. YOU SPECIFICALLY ACKNOWLEDGE THAT APPROACH GUIDES SHALL NOT BE LIABLE FOR USER SUBMISSIONS OR THE DEFAMATORY, OFFENSIVE, OR ILLEGAL CONDUCT OF ANY THIRD PARTY, AND THAT THE RISK OF HARM OR DAMAGE FROM THE FOREGOING RESTS ENTIRELY WITH YOU. THE FOREGOING LIMITATIONS OF LIABILITY DO NOT APPLY TO THE EXTENT PROHIBITED BY LAW. PLEASE REFER TO YOUR LOCAL LAWS FOR ANY SUCH PROHIBITIONS.
IN THE EVENT OF ANY PROBLEM WITH THIS SERVICE OR ANY CONTENT, YOU AGREE THAT YOUR SOLE REMEDY IS TO CEASE USING THIS SERVICE.
IF, NOTWITHSTANDING THE OTHER TERMS OF THIS AGREEMENT, APPROACH GUIDES IS DETERMINED TO HAVE ANY LIABILITY TO YOU OR ANY THIRD PARTY FOR ANY LOSS, HARM OR DAMAGE, YOU AGREE THAT THE AGGREGATE LIABILITY OF APPROACH GUIDES AND ITS OFFICERS, DIRECTORS, MANAGERS, EMPLOYEES, AFFILIATES, AGENTS, CONTRACTORS, AND ITS PARTNERS, SERVICE PROVIDERS, LICENSORS OR SUPPLIERS SHALL IN ALL CASES BE LIMITED AS FOLLOWS: IN NO EVENT SHALL APPROACH GUIDE’S TOTAL LIABILITY TO YOU FOR ALL DAMAGES, LOSSES, AND CAUSES OF ACTION WHETHER IN CONTRACT OR OTHERWISE EXCEED THE GREATER OF (A) TWENTY-FIVE DOLLARS ($25.00) OR (B) THE VALUE OF YOUR PURCHASE ON THE SERVICE.
INDEMNITY
You agree to defend, indemnify and hold Approach Guides, our Partners and any affiliated company or individual harmless from any and all liabilities, costs, and expenses, including reasonable attorneys’ fees, related to or in connection with (i) the use of the Service or the Internet or your placement or transmission of any message or information on this Service by you or your authorized users; (ii) your violation of any term of this Agreement, including without limitation, your breach of any of the representations and warranties above; (iii) your violation of any third party right, including without limitation any right of privacy, publicity rights or intellectual property rights; (iv) your violation of any law, rule or regulation of the United States or any other country; (v) any claim or damages that arise as a result of any User Submission that you provide to Approach Guides; and/or (vi) any other party’s access and use of the Service with your unique username, password or other appropriate security code.
RELEASE
In the event that you have a dispute with one or more other users of the Service, you release Approach Guides (and our officers, directors, agents, parent, subsidiaries, joint ventures and employees) from claims, demands and damages (actual and consequential) of every kind and nature, known and unknown, suspected and unsuspected, disclosed and undisclosed, arising out of or in any way connected with such disputes.
TERMINATION
You or we may suspend or terminate your account or your use of this Service at any time, for any reason or for no reason. You are personally liable for any orders placed or charges incurred through your account prior to termination. We may also block your access to the Service in the event that (a) you breach this Agreement; (b) we are unable to verify or authenticate any information you provide to us; or (c) we believe that your actions may cause financial loss or legal liability for you, our users or us.
GENERAL
The parties hereby agree that any disputes arising out of or related to this Agreement or the operation thereof, will be resolved in binding arbitration. The seat and venue of any such arbitral proceedings will be the County of New York, New York. All proceedings will be conducted under the auspices of JAMS/Endispute pursuant to the then-existing expedited rules for commercial arbitration. The arbitral panel will consist of three (3) arbitrators, with each party selecting one (1) arbitrator (“Party-Selected Arbitrators”) and the two (2) Party-Selected Arbitrators appointing the third (3rd), who will also serve as Chair of the proceedings (“the Chair”). Each arbitrator, however selected, will have at least five (5) years of relevant experience. Said arbitration proceeds shall follow the following process:
This Service is controlled and operated by Approach Guides from the United States of America. Approach Guides makes no representations or warranties that the Content of this Service is appropriate or lawful in any jurisdictions outside the United States. Those who choose to access this Service from other locations do so on their own initiative and are responsible for compliance with local laws, if and to the extent local laws are applicable.
We do not guarantee continuous, uninterrupted or secure access to our Service, and operation of the Service may be interfered with by numerous factors outside of our control. If any provision of this Agreement is held to be invalid or unenforceable, such provision shall be struck and the remaining provisions shall be enforced. You agree that this Agreement and all incorporated agreements may be automatically assigned by Approach Guides in our sole discretion. Headings are for reference purposes only and in no way define, limit, construe or describe the scope or extent of such section. Our failure to act with respect to a breach by you or others does not waive our right to act with respect to subsequent or similar breaches. Those Sections of this Agreement that, by the term or implication, have a continuing effect (including, without limitation, Access and Interference, the license granted in User Submissions, Disclaimers, Limitation of Liability, Indemnity and Release, etc.) shall survive any termination or expiration of this Agreement.
DIGITAL MILLENNIUM COPYRIGHT ACT (“DMCA” NOTICE)
In operating the Service, we may act as a “services provider” (as defined by DMCA) and offer services as an online provider of materials and links to third party websites. As a result, third party materials that we do not own or control may be transmitted, stored, accessed or otherwise made available using the Service. Approach Guides has in place certain legally mandated procedures regarding allegations of copyright infringement occurring on the Service. Approach Guides has adopted a policy that provides for the immediate removal of any content or the suspension of any user that is found to have infringed on the rights of Approach Guides or of a third party, or that has otherwise violated any intellectual property laws or regulations, or any of the terms and conditions of this Agreement.
If you believe any material available via the Service infringes a copyright, you should notify us using the notice procedure for claimed infringement under the DMCA (17 U.S.C. Sect. 512(c)(2)). We will respond expeditiously to remove or disable access to the material claimed to be infringing and will follow the procedures specified in the DMCA to resolve the claim between the notifying party and the alleged infringer who provided the Content.
Our designated agent (i.e., proper party for notice) to whom you should address infringement notices under the DMCA is:
Copyright Agent, Business & Legal Affairs
Approach Guides, LLC
3 Germay Dr #4-1209
Wilmington, DE 19804
Email: copyright@approachguides.com
What you should know before submitting a DMCA copyright removal request:
Please provide the following information in your removal request:
We may give notice to our users of any infringement notice by means of a general notice on any of our Services, electronic mail to a user’s e-mail address in our records, or by written communication sent by first-class mail to a user’s physical address in our records. If you receive such an infringement notice, you may provide counter-notification in writing to the designated agent that includes the information below. To be effective, the counter-notification must be a written communication that includes the following:
ENTIRE AGREEMENT
The terms and conditions of this Agreement are the entire agreement between the user and Approach Guides and supersede any prior understandings or agreements (written or oral).
ADDITIONAL ASSISTANCE
If you do not understand any of the foregoing Agreement or if you have any questions or comments, we encourage you to email support@approachguides.com or info@approachguides.com.
COPYRIGHT NOTICE
All Service design, graphics, text selections, arrangements, and all software are Copyright © 2009-2024, Approach Guides, LLC ALL RIGHTS RESERVED.